McJob.

Some McDonalds UK representative was on the Today programme tonight, complaining about the Oxford English Dictionary defining a low paid job with no future and no prospects as a McJob.
Oh, what a giggle it was. Listening to this prat rattling on about how a career in McDonald's was a valuable thing.

Think about this when you next go in for your McMeal and you get served by some surly, uncommunicative pierced Mcteenager with an attitude problem who doesn't really give Mcfuck if your meal is warm or not. According to this idiot a career in McDonald's is a valuable career. The front of house staff are wonderful, caring career motivated people who are pleased to serve and value their jobs and the training and opportunities it gives them.

The staff are absolutely, positively NOT the very definition of Douglas Coupland's McJob quote from Generation X:
"low-prestige, low-dignity, low-benefit, no-future job in the service sector".

Googled McJob whilst doing this post and got this BBC article talking about a similar McMoron in the states taking an American dictionary to task about it.

Fair enough, it's not just McDonalds who have McJobs, almost every single corporate company in the service sector has them. But McJob is just such a nice phrase that it's never going away.